What is an SEO Press Release?

Category: Blog

Published on Wednesday, 07 March 2012 00:00

Search Engine Optimized press releases are are one of the quickest and easiest ways to start generating more backlinks, higher keyword rankings, visibility and traffic for your website. If you don't know what those words mean, skip this and hire a professional to handle your PR right now.

An SEO press release is a press release that does four separate things:

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Press Releases Have Not Gone Out of Style

Category: Blog

Published on Saturday, 03 March 2012 00:45

Effective Self-Promotion Requires A Good Press Release

Even with the lag in newspaper readership due to the turn to online media avenues, press releases are still holding their ground as one of the greatest free publicity instigators.

Instead of making the press release extinct, the emergence of online news resources has actually made the press release more effective by giving it the ability to take the reader directly to the subject through hyperlinks. Bonus functionalities such as backlinks to the topic’s website, keyword tagging, and related article listings make this type of press release one that is more like its own mini website.

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A Change May Be Just Around the Bend

Category: Blog

Published on Thursday, 23 February 2012 16:47

Hanging in there with your business when the going gets tough

Some say that just around bend, lies your next wave of success and in the words of Stevie Nicks, thunder really does only happen when it’s raining.

So how do you hang in there for the rough spots when things look really bad? If you have an aerial view of what is really happening you’d see that all you have to do is hang on and get through this rough patch.

Number one: breathe

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Introducing Mr. and Mrs. Facebook iPhone

Category: Blog

Published on Monday, 13 February 2012 19:25

Social Media and Cell Phones to Marry and Live Happily Ever After. Who doesn’t love a great romance?

The greatest are the ones where you absolutely love both the hero and the heroine (no, honey, not that kind) and then the music rises, they stare deeply into each other’s eyes, and the long passionate kiss commences! {sigh}

And so begins the love affair between the cell phone and social media. Hmm…I wonder what their kids will look like.

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You Get What You Pay For

Category: Blog

Published on Thursday, 09 February 2012 22:25

The Real Cost Of Going Cheap On Web Design and What It Should Truly Cost

This blog post is in no way dedicated to 50% of my audience.

For those who know what they want and know that they have to actually, like, pay for it. Skip this one, this is not for you.

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The Image of Your Brand is Your First Wave Toward Making The Sale.

Category: Blog

Published on Thursday, 12 January 2012 15:38

I tend to spend so much time on making sure my service is perfect and all the “i’s” are dotted that I zone into what I’m doing and forget about the way the things I am saying may come across to people who do not know me.

I forget that, for those who have not had a chance to spend time with me, this is a new experience and I have to be more sensitive to their need to develop a relationship as opposed to being overly focused on the task at hand.

The same rings true when it comes to how you portray the image of your brand.

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